12A – Figuring Out Buyer Behavior No. 1
The segment I choose for this post is parents:
1) Jorge Orbe: Jorge is a parent of five, I chose to interview him because I believe that parents are the ones that are most worried about someone the whole day. I also think that if this product is to be made by something that is making the parents uncomfortable, which is the safety of their children, and anyone is going to make something about is the people.
2) Carmita Sarmiento: Carmita is a grandmother of 12, she lost one of them in a car accident. The guy that killed her son was unconsidered enough to pass the red light and killing her son of 12. She would be someone that would go into the streets for more efforts to be put in order to stop driver from being unconsidered.
3) Patricia Roggiero: Patricia Roggiero is a cleaning made in Ecuador, my country. She let me make a 10 minute interview with her by facetime. We talked about unconsidered people in South American countries and how she knew many people that had been killed because of people irresponsibilities. She says that implementing a system that would be able to help preventing accident would be a major win for the society as a whole.
This segment would be for me a segment of awareness. people will have to be aware about the situation that each of their children are exposed each day, and the way this system spreads, is rising awareness, that's made by talking to each other.
1) Jorge Orbe: Jorge is a parent of five, I chose to interview him because I believe that parents are the ones that are most worried about someone the whole day. I also think that if this product is to be made by something that is making the parents uncomfortable, which is the safety of their children, and anyone is going to make something about is the people.
2) Carmita Sarmiento: Carmita is a grandmother of 12, she lost one of them in a car accident. The guy that killed her son was unconsidered enough to pass the red light and killing her son of 12. She would be someone that would go into the streets for more efforts to be put in order to stop driver from being unconsidered.
3) Patricia Roggiero: Patricia Roggiero is a cleaning made in Ecuador, my country. She let me make a 10 minute interview with her by facetime. We talked about unconsidered people in South American countries and how she knew many people that had been killed because of people irresponsibilities. She says that implementing a system that would be able to help preventing accident would be a major win for the society as a whole.
This segment would be for me a segment of awareness. people will have to be aware about the situation that each of their children are exposed each day, and the way this system spreads, is rising awareness, that's made by talking to each other.
Hi Juan!
ReplyDeleteI really enjoyed reading your interviews. Very straight and to the point. For my segment I also chose parents. Obviously we discussed a different opportunity but I see why both feel as if this segment is fitting. Nice work!